Over the last couple of decades, Amazon has slowly conquered the online retail space. The Seattle-based e-commerce company has made it possible to purchase any thing from books to live ladybugs within seconds. But the site hasn’t seen the same success with groceries. With AmazonFresh, a monthly subscription for pantry items, the one-click convenience became available for food but consumers continue to stay skeptical of purchasing fruits and veggies online. Now, the company has launched AmazonFresh Pickup, essentially a drive-through, so shoppers can grab their groceries in-person but they never have to leave their car.

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